Good Offense Academy · Team training

Train the team once.
Run the play every shift.

Interactive training built around your brand, your products and your standards. Run it online on any phone, live and virtual, or in person with our coaches, from a quick partial-day session to a full-day seminar. You see who finished, who passed and who needs a rep.

Try a sample course Get started

What we train

A play for every part of the job.

From the sales floor to the break room to the boardroom. Here's our starting lineup, and it isn't the whole playbook: if your team needs it, we can build it in your brand.

01

Sales

From hello to the close, without the hard sell.

Sales basics
Greeting
Qualifying
Presenting
Product knowledge
Overcoming objections
Upselling & suggestive selling
Cold calling
Prospecting
Customer retention

02

Customer experience

The moments that decide whether a guest comes back.

Service basics & hospitality standards
De-escalating angry customers
Service recovery
Phone & email etiquette
Handling reviews & complaints
Loyalty & VIP sign-ups

See a de-escalation sample →

03

Restaurants & hospitality

Front and back of house, shift after shift.

Responsible alcohol service
Food safety & allergens
Opening & closing procedures
Bar & dessert suggestive selling

See a restaurant sample →

04

Retail & operations

Run the floor, protect the till, keep it tight.

Basic systems training
Loss prevention
Cash handling
Inventory & receiving
Merchandising standards

05

HR & people

Hire well, start strong, treat everyone right.

Sexual harassment prevention
Discrimination
Diversity & inclusion
Unconscious bias
Respectful workplace & anti-bullying
Interviewing skills
Custom onboarding
Benefits & policy walkthroughs
Accommodations & leave basics
Offboarding & exit interviews

06

Safety & compliance

The yearly must-dos, made worth paying attention to.

Safe work environments
Workplace safety basics
Workplace violence & active shooter response
Fire & emergency evacuation
Ethics & code of conduct
Anti-bribery

07

IT security & privacy

Stop scams before they get past the front door.

Phishing & scam spotting
Passwords & MFA
Safe remote work
Data privacy & customer info

See a security sample →

08

Leadership

Turn your best people into people who build more of them.

Leadership basics
New-manager bootcamp
Coaching
Performance correction
Feedback & hard conversations
Communication
Delegation
Time management
Running effective meetings
Conducting trainings
Hiring for culture fit
Change management

09

Personal effectiveness

Skills that travel to any job, any industry.

Stress & burnout prevention
Coworker conflict resolution
Professional presence
Emails that get answered

BONUS PLAY

Refresher micro-courses

Three-minute follow-ups that keep any course fresh, delivered on a subscription so the lessons actually stick.

BONUS PLAY

Brand & culture courses

Your story, your values and "how we do things here," built entirely in your look. Every new hire gets the same great first impression.

How we deliver

Home game, away game or on the road.

Every course comes in the format that fits your team, your schedule and your space.

Online

Self-paced courses your team plays on any phone or laptop, in 5 to 10 minutes. Tracked in your branded portal or your own LMS.

Virtual

Live, coach-led sessions over video for teams in different places. Real-time role-play, Q&A and breakout drills.

In person

Our coaches on your floor, in your break room or at your event. Hands-on reps with your real products and your real team.

½

Partial day

A focused huddle: a half-day session, lunch-and-learn or pre-shift kickoff.

1

Full day

A full day of reps: workshops, role-play and a final check for every attendee.

★

Full seminar

The whole playbook: a multi-topic or multi-day event for leadership teams and large groups.

Mix and match: kick it off in person, then keep it sharp with online refreshers.

How it works

Three moves to a trained team.

01

We build it

We learn your brand, menu and standards, then turn them into short courses in your voice, with your real dishes, products and policies.

02

Your team plays it

Drag-and-drop drills, live table scenarios, spoken pitch practice scored on the spot, and quick checks they finish on a phone between shifts. New hires get the same playbook every time.

03

You see the score

Your own branded training portal shows who finished, who passed and who is behind. Already have an LMS? Our courses plug right in.

Sample courses

Take one for a test drive.

Every course we build wears the client's brand, from the logo to the last quiz question. Play one the way your staff would, on your phone or your laptop.

Live sample

Hirsch & SonsArchitecture

SHEET S-101

Hirsch & Sons: Secure by Design

IT security basics for a (made-up) architecture firm. Spot the phish, stop a $48,500 wire-fraud attempt and shut down a fake "IT" call, out loud.

9 min · Whole studio · Cybersecurity

Play the sample →

Client

La Madre Canyon Grill: The Canyon Upsell Trail

Built for a Summerlin brunch-and-steak house, in their look and with their real menu: bottomless mimosas, Crispy Custard French Toast and a Sunday patio scenario.

9 min · Servers & bartenders · Custom-branded

See their course →

Brand demo

TalkieWIRELESS

Talkie Wireless: The Heat Check

Handling escalations at a (made-up) cell phone store, in the loudest brand we could dream up. The HEAT move, a live bill-shock customer and a say-it-out-loud drill.

9 min · Retail crews · De-escalation